Marketing Manager
Madrid, ES
Job Purpose
The Marketing Manager Recordati Rare Disease (RRD) will be in charge of
- Strategic and tactical management of Brand Plan,
- Adaptation of Global strategy to local market requirements,
- Working with Sales to support team objectives achievement.
This role include the Communication for RRD Spain and he/she will lead, design and execute the external and internal Communication Plan.
Key Responsibilities
- Developing and managing the marketing Brand Plan, developing strategic and tactical plans to achieve objectives.
- Researching and analysing market trends and competitors, and converting the raw data into detailed reports and actionable insights.
- Developing tools and marketing materials aligned with company and product strategic objectives and needs.
- Collaborate with the sales team to align marketing initiatives with sales objectives.
- Evaluating the effectiveness of promotion and marketing materials or programs and suggesting improvements.
- To liase with Global team and adapt their campaigns to Iberian requirements.
- To represent RRD in industry groups, in absence of Franchise Head and or General Manager.
- Congress organisation and management.
- To update on new scientific publications – congresse.s
- Initiate, manage and monitor local market research and local/regional data- acquisition requirements.
- Contracting and management of Agencies.
Required Education
- Academic level preferred in Science,
- International work experiences an asset.
Required Skills and Experience
Experience:
- 3 -10 years work experience in Marketing and Sales of pharmaceutical industry
- Sales Experience
Skills:
- Sales attitude and mindset, to be able to support the sales team and ability to build up strong customer relations.
- Flexibility and adaptability to work in RRD organisation as well as cross-functional collaboration.
- Ability to work in matrix as well hierarchical structures.
- Good presentation and management skills.
- Ability to understand complex med.-scientific content and ability to communicate.
- Good English Skills to present, discuss and convince.
- Strategic, analytical, and innovative thinking.
- Action and task orientation.
- Skilled in time management and able to meet deadlines.
- Strong communication skills.
- Positive thinking and enthusiasm.
Technical Competencies
Required Behaviours and Competencies
Required Languages
English is the must
Travel required in %